In modern society, many children are not as physically active as they need to be to maintain good physical and psychological health. In addition, research suggests inactive children are likely to become inactive adults, resulting in an erosion of human potential as consequences are passed forward across generations, creating a cycle of poor physical and emotional health.
If we can encourage children at a young age to develop healthy habits it can make a huge difference to them living healthier, happier and more productive lives. However engaging kids in health promotion activities can be difficult as traditional educational approaches struggle to compete with the attraction of engaging online games and media.
The Azion children’s wellbeing challenge uses a best practise combination of technology, inspiring role models, fun and entertainment and learning based rewards to engage school children and help them understand and feel the benefits of a healthy lifestyle.
First used in NSW, Australia in conjunction with the NSW Ministry of Health the Challenge showed many positive benefits to students, schools and teachers
In 2016 Azion, together with AIA Insurance launched the Healthy kid’s Challenge with 15,000 primary and intermediate students across New Zealand taking part, in 2018 over 50,000 children nationwide participated in our online wellbeing challenge.